Hello Media Representative!
The 45th Slumberland American Birkebeiner and a full-schedule of fabulous festivities are fast approaching! Starting on Thursday, February 21, 2019 and extending through Sunday, February 24, 2019 over 13,500 skiers (all events) and an estimated 30,000 spectators will gather for North America’s largest cross-country ski marathon and Nordic festivities in and around Hayward, Wisconsin. For a complete schedule of all 2019 Birkie week events and activities: Click Here
As a member of a recognized media outlet, we are eager to offer you access to our Birkie week events so you can best chronicle the Slumberland American Birkebeiner experience – from the Expo and exciting events on Thursday, to the Kortelopet & Prince Haakon on Friday, to Saturday’s International race action, to Sunday’s On-Snow Demo Day – from start to finish, there is no greater show on snow!
Eligible media members must complete a media credentials application. Only media members whose primary purpose is to cover Birkie week events as a working news media outlet will be considered for media credentials. In the weeks leading up to the Birkie, the approved media member may receive emails containing additional event information. Media credentials are not required for Thursday’s events, however, credentials are required for events on Friday and Saturday. Media Credentials allow access to the general start and finish areas, as well convenient parking options.
Along with your media credentials and based on your coverage plans, you may receive a variety of parking passes. There is limited space for credentialed media at the Birkie start, extremely limited space available at the Kortelopet start, and no parking available at the Prince Haakon start.
We love to hear what you have to say about the Birkie! Please send a copy of your published article or email a link to an online publication to email@example.com following the event. Please use the hashtag #Birkie2018 or #BirkieFever in your social media posts using: American Birkebeiner (Facebook), @americanbirkebeiner (Instagram) and @birkie (Twitter). We appreciate your interest in the Slumberland American Birkebeiner!
Mail: ABSF, Attn: Media, P.O. Box 911, Hayward, WI, 54843
Should you have any questions, please feel free to contact us at firstname.lastname@example.org or 715-634-5025. We look forward to seeing you in February! #BirkieFever
The Birkie Media Center is the place you can call home on Saturday, 2.24.18. If you need to take a break, warm up, charge your equipment, grab a cup of coffee, a cookie, or whatever you need. The Birkie Media Center will have WiFi available for media use.
On Thursday and Friday, please visit one of our local coffee shops for a cozy seat, a warm cup of coffee, and WiFi. Hayward Coffee Company is located on Main Street, Backroads Coffee is on Dakota Avenue (one block off of Main Street), and Caribou Coffee is located in Marketplace Foods at the East end of Main Street.
The official 2019 Birkie media kit will be posted as February races draw nearer. If you are in need of additional information, please feel free to reach out to us at any time at email@example.com.
Required Photo Credit: © American Birkebeiner Ski Foundation 2018